Internet Sales 20 Group® Awards
Dealer Synergy and other selected Internet Sales 20 Group® sponsors will spend over 6 weeks working on the Composite, a comprehensive analysis of 20 different dealerships from across the country and across brands. The first 20 dealerships to register for the Internet Sales 20 Group® will be included in the Composite. There are several categories, called Key Performance Indicators, or KPI’s, on which the dealerships will be monitored, graded and ranked. Each category has its own set of parameters that the dealers are to be graded on, including SEO, Social Media, Mystery Shop, Online Reputation, Response Audit and Website Scope. These are the previous award winners from Internet Sales 20 Group 11.