What is an Internet Sales 20 Group?

A typical “20 group” is structured for Dealer Principals and General Managers to meet and discuss some ideas and techniques for success. Most “20 Groups” are brand specific to a manufacturer or franchise. Dealers from the same OEMs get together and compare numbers, discuss incentives and MPA’s to discover where the dealer ranks among others in their franchise. “20 groups” are a great way to network and keep in touch with other dealers across the country. This enables dealers to help each other grow and evolve their dealerships to maximum potential through true “Synergy.” The Internet Sales 20 Group is influenced by the traditional 20 group model from organizations like NADA and NCM and similarly includes benchmarking and composites. The “Internet Sales 20 Group” is the next evolution in 20 groups.

Our CEO, Sean V. Bradley and Dealer Synergy are very proud to launch the first and only “Internet Sales” specific 20 group. Sean V. Bradley has been in the Automotive Internet Sales and Business Development arena for over eleven and half years. Sean V. Bradley is a pioneer in Automotive Internet Sales, Business Development and Digital Marketing. As one of the Automotive Industry’s leading subject matter experts, he has written for over 13 national publications and has a column in AutoSuccess Magazine. Additionally, Sean has spoken to over 80 NADA and NCM dealer 20 groups in the last couple of years. Sean has spoken at every relevant conference in the Automotive Industry, such as the JD Power and Associates Internet Round Table, The Digital Dealer Conference, as a “General Assembly Speaker,” and, of course, as an official NADA convention speaker 3 years in a row.

What Can I Take Away From This Workshop?

We at Internet Sales 20 Group understand that your time and financial resources are extremely
important and valuable. We also understand that there are numerous automotive workshops to
choose from throughout the duration of the year. This is why we wanted to point out some of the
many benefits of attending our workshop:

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Education

From Phone Sales to CRM Processes to Social Media Best Practices and E-mail Marketing, the level of content and knowledge that you will take away from this workshop is unlike any other event in the world. The Internet Sales 20 Group boasts an all-star lineup of Speakers, Expert Panelists, and Presenters, with over a hundred years of total combined automotive experience! On any given day, you will see presentations from Sean V. Bradley, Karen Bradley, Ralph Paglia, Peter Martin, J.D. Rucker, Jim Ziegler, and many more. You will also walk away with our workshop materials, which includes a professionally designed, content-driven workbook with plenty of resources and insight. Additionally, with 4 moderators, the student to teacher ratio is 25:1, which is not only remarkable for an automotive workshop, but it also helps to create an intimate, productive setting.

Intimate Setting

While many automotive workshops may have hundreds, even thousands of attendees, this workshop is much smaller, on purpose. The maximum attendee allowance is 100 dealers, which allows for an intimate setting and a carefree learning environment. At this workshop, you will be given the rare chance to interact one-on-one with your fellow attendees, paving the way for you to develop professional relationships beyond the conclusion of the workshop. The benefits of such an intimate setting are endless. In addition to being able to work alongside fellow attendees, you will be given the golden opportunity to interact and work with the workshop’s moderators and presenters as they help you craft a comprehensive Action plan tailored to your dealership’s needs.

Customized Action Plan

Chances are you have attended countless workshops and have walked away with new fresh ideas, anxious to apply them to your dealership’s current strategy. Then, three weeks have passed and your dealership is operating in the same way it did before the workshop. Why is that? The failure to plan! There’s no concrete action plan made going forward. That’s another reason why this workshop stands taller than all the rest. Each individual attendee will walk away from this workshop with a comprehensive, detailed, step-by-step Customized Action Plan to take back to your dealership for immediate implementation. However, we know that there is still the possibility of failing to execute your Action Plan. That’s where the Accountability Partners come in.

Post Follow up

As most of us who have attended several automotive workshops know, there is a one-and-done mentality. You attend the workshop and then you go home to your dealership. There’s no follow- up. That’s not how it works with this workshop! Following the conclusion of the Internet Sales 20 group, the moderators will reach out and follow up with each individual attendee to discuss the customized Action Plan, most important content learned at the workshop, provide free coaching advice, as well as any additional support. Furthermore, each attendee will have access to all of the Speaker’s PowerPoint presentations.

Additionally, there will be a private group on the Automotive Internet Sales Professional Network, in which IS20G attendees will have access to the Speakers, Panelists, and Experts. The title of the group will be IS20G Dallas 2013. But, that’s not all. Five weeks after the conclusion of this workshop, there will be a Post-Webinar Workshop with KPA Online on Dealer Webinars featuring the workshop’s Moderators.

*Composite

The ultimate benefit of attending this workshop is the Benchmark Composite. Hands down. With our Benchmark Composite, you will be able to walk away with not only genuine field intelligence, but also the most up to date real-time data in the auto industry. The Benchmark Composite includes 6 Key Performance Indicators (KPI)

Mystery Shopping (Phone Calls)
Website Evaluations
Social Media Evaluations
Online Reputation Evaluation
SEO (Search Engine Optimization) Evaluations
Lead Opportunity Evaluations

*Make sure to sign up now to be part of the Internet Sales 20 Group composite. Spaces are limited.

Your Chance to Become $1000 Richer

At this workshop, for three full days, there will be a constant flow of expert information, insight, experience, and ideas. But, do you have any ideas? What’s your best idea? At the Internet Sales 20 Group in Dallas, TX, we’ll be holding a $1,000 Best Idea Contest, paid for by one of our many sponsors. Like we said before, this is UNLIKE any other workshop you have ever been to. This is your chance to walk away $1,000 dollars richer.

Internet Sales 20 Group Reviews